JLP+D makes the aspirational attainable. Specializing in the economics of placemaking™, we are an industry leader in urban strategy consulting. We envision, develop, and implement transformative initiatives to create more vibrant, equitable and resilient places for all. We advise public, private, and non-profit clients on real estate development, economic development, land use planning, public-private partnerships and public realm strategies. Our diverse expertise helps identify and generate untapped market demand, unlock a location’s unique potential to better attract talent and investment, and devise the governance and financing mechanisms to capture the value created, with an aim to maximize public benefits for communities.
News
JLP+D extends its warmest congratulations to our Principal, Yuxiang Luo, AICP Luo, on his recent appointment as Co-Chair of the Urban Land Institute New York Infrastructure Council.
Following a successful term as Vice Chair of the council, including hosting council programming at JLP+D’s new headquarters, we are thrilled to see him step into this next chapter of industry leadership.
In a new New York Daily News op-ed, Peg Breen of The New York Landmarks Conservancy and JLP+D's James Lima discuss the future of West Park Presbyterian Church and landmark preservation citywide.
JLP+D has supported the preservation coalition since last November, leading a financial analysis showing a viable alternative to demolition–because preservation, housing growth, and economic viability don't have to be in conflict.
Read the Op Ed here!
The City of Wilmington, NC, has officially adopted the Greater Wilmington Downtown Plan, and implementation is already underway.
JLP+D partnered with a team led by Agency Landscape + Planning, alongside Bolton & Menk, Inc., Neighboring Concepts, and Alta Planning + Design, to help establish a new downtown vision.
JLP+D President James Lima presented on the WRLDCTY stage at the 2026 World Cities Summit in Singapore, sharing insights on linear greenways as economic infrastructure. The summit convened global urban leaders to shape the future of cities worldwide.
James’ presentation highlighted how greenway investments generate measurable economic and social returns, drawing on JLP+D's portfolio of trail and greenway strategies across the U.S.
Creating a comprehensive governance, funding, and operations and maintenance strategy to help secure the long term sustainability of the trail
Determining development feasibility and equitable development strategies for Downtown Atlanta’s signature cap and stitch project
For the home to Mayo Clinic, guiding downtown's economic growth via enhanced livability and sectoral diversification.
Integrating real estate and community development strategies to reconnect highway-divided neighborhoods
Providing market recommendations for bringing a historic icon back to life as a catalytic community asset
Analyzing the financial feasibility and socioeconomic potential of the infrastructure-led community redevelopment project
Developing strategies for Lower Manhattan resilience that maximize economic and community benefits
Guiding The Loop from implementation to long-term stewardship.
Demonstrating the economic value of the mixed-use district and advocating for capital funding
News
JLP+D extends its warmest congratulations to our Principal, Yuxiang Luo, AICP Luo, on his recent appointment as Co-Chair of the Urban Land Institute New York Infrastructure Council.
Following a successful term as Vice Chair of the council, including hosting council programming at JLP+D’s new headquarters, we are thrilled to see him step into this next chapter of industry leadership.
In a new New York Daily News op-ed, Peg Breen of The New York Landmarks Conservancy and JLP+D's James Lima discuss the future of West Park Presbyterian Church and landmark preservation citywide.
JLP+D has supported the preservation coalition since last November, leading a financial analysis showing a viable alternative to demolition–because preservation, housing growth, and economic viability don't have to be in conflict.
Read the Op Ed here!
The City of Wilmington, NC, has officially adopted the Greater Wilmington Downtown Plan, and implementation is already underway.
JLP+D partnered with a team led by Agency Landscape + Planning, alongside Bolton & Menk, Inc., Neighboring Concepts, and Alta Planning + Design, to help establish a new downtown vision.
JLP+D President James Lima presented on the WRLDCTY stage at the 2026 World Cities Summit in Singapore, sharing insights on linear greenways as economic infrastructure. The summit convened global urban leaders to shape the future of cities worldwide.
James’ presentation highlighted how greenway investments generate measurable economic and social returns, drawing on JLP+D's portfolio of trail and greenway strategies across the U.S.