Jacksonville Shipyard West

JLP+D conducted a detailed study to optimize project revenue, utilizing an asset-focused methodology tailored to parks programming. Insights from diverse U.S. case studies provided practical recommendations, informing the team about revenue options and design considerations. The study aimed to uncover growth opportunities by understanding nuanced revenue streams and aligning strategies with the project's design. It equipped the team with a comprehensive understanding of adaptable revenue optimization, ensuring practical insights for the project's unique context.

JLP+D produced program research economics reports specifically tailored to potential uses such as a food hall, arts and culture initiatives, and pavilion spaces. This expanded the study's scope, providing detailed insights into the economic viability and potential revenue generation for these specific components. The inclusion of these reports further enhanced the practical applicability of the study, offering targeted guidance for optimizing revenue in diverse project facets.